Course Detail: NC-LRNSMB-CT - LERN Social Media for Business Certificate

Get in on this exciting and growing way to communicate, market, and serve your customers and clients. Exploring Facebook, Twitter, blogging, YouTube, LinkedIn, and more, uncover the new principles of communication that apply across all networks, and discover how each specific social networks works and the applicability to your organization. Learn how social networks may be used to develop a two-way communication and marketing strategy for your organization. Then find out what you can be doing and what you should be doing, and take back a plan to integrate social networks into your communication and marketing. Whether you are new to social networks or already involved, you will come away with both an understanding of social networks and practical, how-to techniques to integrate social networks into your organization or business. Your instructors are outstanding practitioners who also speak, write and train others on social networks. This certificate program consists of three one-month courses: Introduction to Social Media, Marketing Using Social Media, and Integrating Social Media in Your Organization.

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