Digital Marketing

Courses

The University of Richmond has partnered with the Digital Marketing Institute to offer Advanced AI for Digital Marketing. This course offers instruction on practical AI skills that will empower you to design and implement an end-to-end, AI-driven digital strategy achieving more (ROI) with less time and effort.


May 2026 start date
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The University of Richmond has partnered with the Digital Marketing Institute to offer Advanced Digital Strategy. This course offers instruction on how to drive measurable business outcomes by mastering advanced digital strategies, including AI-driven decision-making, data-driven planning, and marketing budget optimization.


May 2026 start date
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July 2026 start date
Building Brand Authority in an AI-Driven Search World equips marketers and career-changers with the skills needed to achieve visibility and credibility in today's rapidly evolving search landscape. As AI-powered platforms like ChatGPT, Perplexity, and Google's Gemini reshape how people discover information, this course demystifies how brands can position themselves as trusted authorities within AI-driven search results.


No session is currently available for registration

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The University of Richmond has partnered with the Digital Marketing Institute to offer the Digital Marketing Pro Certification. Upon completion of this comprehensive course, students will be become a Certified Digital Marketing Professional and a Professional Certified Marketer (PCM ®) in Digital Marketing with a dual certification from DMI and The American Marketing Association.


May 2026 start date
June 2026 start date
July 2026 start date
The University of Richmond has partnered with the Digital Marketing Institute to offer Content Marketing. Master content marketing with an AI-powered edge. The Content Marketing course delivers an end-to-end framework-from research, strategy and ideation to content creation, distribution, and performance optimization. Developed by top industry experts, this course blends strategy, practical tools, and cutting-edge AI tools and applications at every stage of the content marketing process.


May 2026 start date
June 2026 start date
July 2026 start date
The University of Richmond has partnered with the Digital Marketing Institute to offer Data and Web Analytics. This course offers instruction on Data Analytics, Reporting, Data Management, AI, Machine Learning, and Security best practices.


May 2026 start date
June 2026 start date
July 2026 start date