LinkedIn tends to be somewhat underappreciated and underutilized among the major social media platforms.
This course is designed to help participants understand why LinkedIn should be at the center of their sales and marketing strategy. Attendees will learn how to use LinkedIn effectively, make the most of its features, and promote their expertise to an audience specifically focused on business content and opportunities.
Did you know?
♦ There are now 433 million registered Linkedin users.
♦ Two new members join LinkedIn every second.
♦ Each month, 106 million unique users visit LinkedIn.
♦ 40% of users check LinkedIn daily.
♦ Having a professional LinkedIn photo makes your profile 14 times more likely to be viewed.
Instructor Anthony Juliano has more than 12 years of marketing strategy experience and he has worked with a diverse group of successful organizations. He has a Master of Arts in English from IPFW, Bachelor of Arts from Salem State College, and a Master of Business Administration from Indiana Tech.