The tour consists of six costumed actors telling 'first-hand' stories of Madison County during prohibition. Included are tour guide and Henchman Ivan Chiles, Chet the Rum Runner, Gin Lovin' Ginny, Elsie Hayes (housekeeper at the Stratford Hotel), Bluff City Brewmaster William Nezthammer and Officer Dempsey (who makes a surprise appearance at the end of the tour). The experience begins and ends with a complimentary prohibition era cocktail.