This six-week course dives into the Marketing Mix (Product, Price, Place, Promotion)-a fundamental framework in marketing. Designed for professionals looking to enhance their marketing skills, this course provides hands-on insights and strategies for applying the 4Ps effectively to create, communicate, and deliver value to customers. Through a blend of lectures, case studies, and interactive exercises, participants will gain a solid understanding of how to develop and adjust their marketing strategies to drive results.

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