Course: Franchise Management: Navigating Franchise Law

This course is self-paced, with about 8-10 hours of work that you can complete at any time during the week, including blog entries, quizzes, and interaction with other professionals.

Note: a minimum enrollment of 10 must be reached in order for the program to run.

This course is week 2 of the Online Franchise Management Bootcamp.

Gain exposure to the legal and regulatory concepts fundamental to franchising. Coverage focuses on contract and trademark issues in franchising, including: formation of franchise contracts; good faith performance, breach, termination, renewal and assignment; trademark creation, protection and infringement; remedies; and antitrust and trade secret disputes.

  1. Identify which laws and regulations govern franchising operations and sales.
  2. Point to which sections of a Federal Disclosure Document cover important business and financial issues.
  3. Describe the franchise sales and disclosure requirements and restrictions.
  4. List the elements of a contract and some contract law basics that may apply in the relationship with franchisors, franchisees, and vendors.
  5. Recognize, recall, explain and analyze the rules, key doctrinal concepts and underlying rationale of trademark law.
  6. Identify key terms in a franchising agreement, and the impact of those terms on the operation of a franchise; articulate the areas where a franchisee has some ability to negotiate the terms of a franchise agreement.
  7. Determine the which states have franchise relationship laws and the scope of such laws, and describe how they apply to the franchise relationship.
  8. Explain how franchisee associations fit into a franchise system, and why a franchisee would choose to join such an organization.
  9. Determine the standards for when a default has occurred under the franchise agreement and the effect, ramifications, and steps to be taken.
  10. Identify the common claims which are based on the franchise relationship, including, for example, claims based upon state "little FTC acts."
  11. Identify some common issues in franchise systems that may result in disputes, and how such disputes can be resolved.

Available Sessions

Inquire about upcoming sessions at ExecEd@louisville.edu.