Instructor/Facilitator: Joonghwa Lee

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Classes or Events by this instructor or facilitator

COMM 374: Principles of Strategic Communication

This course is an overview of principles and practices in strategic communication, including the role of strategic communication in society and the market place, consumer behavior, media, budgeting and planning, and the creation and production of strategic communication messages.
January 1, 2020 to January 1, 2026