Course Detail: Social Media Marketing
These two evenings are perfect for business owners who want to use social media to grow their business. The first session will cover getting back to the basics and the second session will help you take your company's social media marketing to the next level.
- Create and publish a professional business page on Facebook, including a cover photo, profile picture and more.
- Create and publish a professional business page on Instagram.
- Learn how to write a story and business description for your new pages that generate interest and leads for your business.
- Learn how to use social media as a way to educate and engage.
- Identify and create social media posts that get attention.
- Know the importance of understanding your target audience and why it matters in social media marketing.
- Learn the basics of using both Facebook and Instagram advertising to extend your reach.
October 21-28, 2019, CHLAB 207 (seats remaining)