UArts Professional & Continuing Education Course Registration

Continuing Education Certificates

Courses for enrolled certificate students, unless otherwise noted.

Courses

Gain a functional understanding of various monitoring and analytic options across a wide variety of platforms, with a focus on applying these to real-world needs. Create a portfolio of monitoring plans and samples during in-class assignments.


This course contains no sessions
Click here to be notified about the next scheduled program.
This course serves as an introduction to the business and marketing practices common to photography and emphasizes developing professional objectives based upon careful consideration of the financial, legal, organizational, promotional, interpersonal and ethical practices of photography. Prerequisite: Digital Photography IIor equivalent experience.


March 27-29, 2020, TBA - University of the Arts
This course is designed to provide you the opportunity to demonstrate the skills and knowledge you have learned in the Digital Photography Certificate program. Explore and analyze topics within the discipline of photography to meet your individually defined goals in coordination with and approved by the instructor. Assemble and present your body of work in a portfolio of images appropriate to your professional, educational or personal goals. The course concludes with an exhibition. Prerequisite: For Digital Photography Certificate students only; successful completion of all prerequisite classes is mandatory.


January 27, 2020 to April 6, 2020, TBA - University of the Arts
Learn how to optimize the full possibilities of Adobe Photoshop for image editing. In this course, harness the power of this incredible software program and understand its use, specifically as it relates to photographers. Step-by-step instruction will hone your skills. Additionally, learn the right way to scan film, prints and negatives for editing in Photoshop.


January 30, 2020 to April 9, 2020, TBA - University of the Arts
This course will introduce students to digital darkroom processes using Adobe software like Photoshop and Lightroom. Furthering the skill set learned in Digital Photo II, students will master image preparation, manipulation and editing for the purposes of self-publishing a photo book. Other topics of concern will be assembling a digital portfolio in preparation for a future photography website. Students will be working mostly with images made in previous assignments rather than making new work, as this class is concerned with outputting photographs and projects already made.


June 2-30, 2020, TBA - University of the Arts
Achieving satisfying and consistent results with digital technology involves much more than simply hitting the "print" button. This workshop covers the fundamentals of image editing, including RAW conversion, localized adjustments and basic elements of process control.  Learn how to efficiently approach troubleshooting options.


July 7, 2020 to August 4, 2020, TBA - University of the Arts
The marketing industry has made a significant shift from traditional marketing methods to an almost exclusive digital focus. The Internet and mobile technologies have made way for new marketing channels, and today's marketers must be familiar with the ever-evolving digital landscape to stay connected and relevant to their customers. In this course, learn how to drive traffic to a website with a multi-channel approach, and turn website visitors into customers with thoughtful strategy. Learn the foundations of digital marketing strategies: inbound marketing, content strategy and analytics to build comprehensive campaigns.


This course contains no sessions
Click here to be notified about the next scheduled program.
This course provides an overview of Adobe Lightroom, a complete end-to-end software solution for both amateur and professional photographers. Providing a critical set of tools for digital imaging tasks, Lightroom helps photographers work faster and more efficiently with one image, a set of images or a large image library. Lightroom allows you to organize images and quickly make adjustments. In this course, learn how to productively work withLightroom, import images and sort them for organization and efficiency. Also spend time with advanced developing techniques to adjust exposure, contrast and color of images. You'll learn to edit photos and discover advanced features to enhance workflow.


This course contains no sessions
Click here to be notified about the next scheduled program.
Explore the fundamental principles of digital camera- based image making, with an emphasis on creative applications of technical concepts. Learn how aperture, shutter, and ISO work together to achieve proper exposure and desired artistic effects This course employs a mixture of lectures, demonstrations, readings, shooting assignments, critiques, and on-location practice. Students must bring their own digital camera with fully manual capabilities; a DSLR is recommended.


This course contains no sessions
Click here to be notified about the next scheduled program.
If you have completed Digital Photography I or are comfortable with the use of a digital SLR camera (in manual mode), this course will allow you to expand your photographic competency and aesthetic sensibility while learning techniques to improve your work and build a greater understanding of advanced functions of the digital camera. The course stresses the development of a cohesive body of work, with the final goal a series of project-based photographs. Prerequisite: Digital Photography I or equivalent experience.


January 28, 2020 to April 7, 2020, TBA - University of the Arts
Writing solid copy is essential to any digital marketing strategy. However, traditional copywriting does not always translate effectively to the digital landscape. New marketing channels created by evolving digital technology require new ways of communication. Learn the techniques to develop and create copy for marketing emails, websites, online advertising, social media, blogs and mobile technologies. By the end of the course you'll have completed several pieces of a digital marketing campaign to start building a portfolio.


March 3, 2020 to April 9, 2020, TBA - University of the Arts
This course deepens your knowledge of Javascript, HTML and CSS. Students gain an introduction to advanced concepts such as Object Oriented Programming (OOP) and create one-page applications through Asynchronous JavaScript and XML (AJAX) calls and third-party APIs (Application Program Interface). OOP and coding challenges broaden your ES6 (a major update to JavaScript that includes dozens of new features) syntax. Additionally, students learn about the core computer science concepts and algorithms.


June 2, 2020 to August 6, 2020, TBA - University of the Arts
Social media represents one of the most significant changes in consumer media behavior in history, resulting in fundamental shifts in the way marketers communicate and interact with audiences. This course provides practical knowledge to establish objectives and implement strategies towards developing best practices and effective use in your organization. Interactive social media tools are examined, including Facebook, Twitter, Google+, YouTube, Pinterest, LinkedIn, mobile apps and blogging. You will develop an understanding of the changing world of social media, considering editorial calendars, appropriate use, social listening, policy and copyright, case studies, website optimization, emerging platforms, resources management and content development. Learn how social media is critical to effective and efficient communication.


January 28, 2020 to February 27, 2020, TBA - University of the Arts
Learn the basics of artistic photographic practice and apply them to documentary photojournalistic content. Using digital photography and a documentary approach, utilize content-driven visual storytelling to investigate subjects in the landscape or community. Class time includes critique, lectures, discussion and studio time. Lectures and readings will cover the work of photographers using the documentary style, and you will create a final portfolio of images. Students must provide their own DSLR cameras with manual control of shutter speed and aperture. Prerequisite: Digital Photography II or equivalent experience.


This course contains no sessions
Click here to be notified about the next scheduled program.
This unique course introduces a range of techniques including studio and lifestyle portraiture. Through studio and location shoots, you will begin to understand the creative approaches necessary for taking great portraits. Direct and photograph models while exploring portrait composition, posing techniques and lighting set-ups. You are welcome to bring your own subjects to class to photograph. Additionally, each class session will include an examination and discussion of the masters in the field of portrait photography, as well as critiques of student work. Examine equipment and its use in capturing great shots and discuss the commercial and professional aspects of the business. Complete the course with new skills and enthusiasm for photographic portraiture. Prerequisite: Digital Photography II or equivalent experience.


June 3, 2020 to August 5, 2020, TBA - University of the Arts
Are you freelancing, starting a design services-based business, or looking to become a member of an existing design and development team? This course on digital agency operations, business development and project management offers a comprehensive guide to the potential and pitfalls inherent in web-based projects. All aspects of digital agency operations are examined, from finding the right clients and negotiating the best price for your services, to contract writing basics and effectively scheduling and managing your workflow. Perform the steps an operations industry professional follows in planning, running, tracking and completing projects. By the end of this course you will be able to scope potential web-based work, create project tasks and identify and confirm user requirements, including interviewing techniques, and present solutions to common web-based project problems. Prerequisite: Web Design I or Overview of Social Media or equivalent experience.


January 30, 2020 to February 2, 2020, TBA - University of the Arts
July 16-19, 2020, TBA - University of the Arts
Emphasizing creative solutions to complex photographic problems, this course is designed for those interested in discovering the versatility and creative potential of the studio environment. Learn how controlled studio lighting, both electronic flash and tungsten sources, enhances a photograph. The course incorporates lectures, demonstrations and a series of assignments in still life, portraiture, fashion and product setups. Course accommodates digital cameras of 35mm and medium format.


This course contains no sessions
Click here to be notified about the next scheduled program.
Students will work on a small team directly with a local Philadelphia startup as user experience designers and consultants. The project will bring together the sum of their coursework in design, research, testing and project management. The startup engagement is designed to build on previous coursework while giving the students an opportunity to collaborate with business stakeholders and technology developers implementing their work. There will be an emphasis on storytelling, design presentations, and agile product management.


June 1, 2020 to August 3, 2020, TBA - University of the Arts
Visual Creative for social media covers branding, photography, video, simple graphic tools to create graphs, infographics, along with other graphical elements that are all crucial to your overall social/digital media strategy.


June 2, 2020 to July 2, 2020, TBA - University of the Arts
This course offers a high-level overview of the web as a design medium, an introduction to web graphics, and an introduction to HTML and CSS.  Students will begin to explore the web as a design medium through discussions, readings, explanations and a hands-on approach.  Begin to build skills in the tools and languages used on the web; process images for use on the web; learn the roles of HTML, CSS and Javascript. Explore the importance of a multi-platform, multi-screen approach to web design, learn current development best practices, and develop thoughtful user interface, user experience and information architecture for a website.


January 28, 2020 to April 9, 2020, TBA - University of the Arts
Expand upon your foundations in HTML and CSS by designing and building more complex websites.  Coursework builds stronger CSS skills and provides an expanded focus on multi-screen design, UI/UX design, accessibility, site architecture, and the web design process.  You will also explore adding interactive elements to your websites using JavaScript and jQuery. Over the course of the class students will create two complete web sites.


June 2, 2020 to August 6, 2020, TBA - University of the Arts
The Web Design Practicum integrates and builds upon concepts from the previous courses in the certificate, and introduces the skills of building a custom design for a Content Management System. You will explore advanced techniques while building a complete website for a client. Coursework combines design and development into a single cohesive workflow as you build a dynamic website for a client beginning with wireframes and mock-ups. You will go through a formal client review and revision process.


This course contains no sessions
Click here to be notified about the next scheduled program.