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DESCRIPTION:Event Description:\n\nDesign Ideation and Research \n\nExplore the methods, process, and culture used to develop creative ideas while solving problems facing individuals, groups, businesses and society at large-primarily through a structured approach to product innovation. You will learn approaches and frameworks to achieve these objectives through thought experiments, problem reframing, team collaboration, user centricity, iterative prototyping and beneficial failure. While doing so we will be examining these methods through the lens of human behavior, self-exploration, research, testing and storytelling. Commonly referred to by the umbrella term: design thinking, these techniques and approaches, which interrogate problems, reframe them productively and allow new ideas to surface are extremely valuable in their own right, as well as where Design sees its future as it progresses from craft to practice, and finally, to a true discipline. \n\nEvent Schedule:\n\nEvery week on Tuesday and Thursday, starting on 06/16/26 and ending on 07/23/26\n\nEvent Location:\n\nPratt Manhattan\n144 W 14th Street \nNew York, NY 10011\n
LOCATION:Pratt Manhattan, 144 W 14th Street, New York, NY, 10011
SUMMARY:Pratt training session: Design Ideation and Research
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